Leveraging social networking sites for disease surveillance and public sensing: the case of the 2013 avian influenza A(H7N9) outbreak in China

We conducted in-depth analysis on the use of a popular Chinese social networking and microblogging site, Sina Weibo, to monitor an avian influenza A(H7N9) outbreak in China and to assess the value of social networking sites in the Leather Gloves surveillance of disease outbreaks that occur overseas.Two data sets were employed for our analysis: a li

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Newer protocols and future in collagen cross-linking

Corneal Cross-Linking (CXL) is an established surgical procedure for the treatment of corneal disorders such as corneal ectasia and keratoconus.This method of treatment stabilises the corneal structure and increases rigidity, reducing the requirement for corneal LEMON ZINGER transplantation.Since its development, many scientific studies have been c

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Recontextualizing social practices and globalization: Multimodal metaphor and fictional storytelling in printed and internet ads

This article presents a study of ongoing global and local changing practices by exploring the interaction between multimodal metaphor and narrative in advertising discourse.Thus, we make use of Conceptual Metaphor Day Cream Theory (CMT) and Conceptual Integration Theory to compare how social changes and continuities are represented and re-contextua

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